how we collaborate
In 2–4 weeks. For Seed to Series A venture backed startups in AI & frontier tech.
projects shipped across B2B, SaaS,
tech, and AI
average partner satisfaction score
of partners return for a second project
raised by clients we've worked with
Trusted by teams building real products
We help tech teams turn product stories, brand systems, and marketing pages into polished Framer websites that are easy to manage after launch.
"Outcraft developed our brand and website closely aligned with our ideal customer profile, leading to a substantial increase in our website traffic and demo requests. They maintained stellar communication and met all deadlines. Outcraft ensured very fast response times using Slack, even outside office hours."
Andre Stoorvogel
Marketing Lead at Workwize
We help tech teams turn product stories, brand systems, and marketing pages into polished Framer websites that are easy to manage after launch.
Digital products designed alongside the engineers who'll ship them. Interfaces, flows, and component libraries built to scale. Prototyped, tested with real users, and instrumented so founders know what's working before the next sprint starts.
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Brand-led marketing sites founders can actually run. Considered architecture, careful interaction, and a CMS your team can update without breaking layout. Webflow-first, held to the same craft standard as the rest of the studio.
book a call
Digital products designed alongside the engineers who'll ship them. Interfaces, flows, and component libraries built to scale. Prototyped, tested with real users, and instrumented so founders know what's working before the next sprint starts.
book a call
"Outcraft developed our brand and website closely aligned with our ideal customer profile, leading to a substantial increase in our website traffic and demo requests. They maintained stellar communication and met all deadlines. Outcraft ensured very fast response times using Slack, even outside office hours."
Andre Stoorvogel
CMO at workwize
how we work
Every cycle runs two weeks. If your team already works in sprints, the rhythm will feel familiar. Each one moves through three phases: Decide, Do, and Demo. Every cycle runs two weeks. If your team already works in sprints, the rhythm will feel familiar.
(01)
Every cycle opens with priorities. We propose the shape of the work, you decide what matters most. Roadmap adjustments, scope refinements, and direction changes are welcome.
(02)
Every cycle opens with priorities. We propose the shape of the work, you decide what matters most. Roadmap adjustments, scope refinements, and direction changes are welcome.
(03)
Every cycle opens with priorities. We propose the shape of the work, you decide what matters most. Roadmap adjustments, scope refinements, and direction changes are welcome.
Most founders start with a Brand Sprint before their next raise. Product Design Retainer is for teams with a solid identity who need ongoing product design.
Most founders starts from here
Full brand identity in 2–4 weeks, ready for your raise. Website available as an add-on.
Starting from
$10k
typical outputs...
Logo system, color, typography & brand guidelines
Brand applications for pitch decks & marketing
Dedicated senior designer, startup-speed delivery
Most founders starts from here
Ongoing product design for teams shipping features and scaling — not a brand project.
Starting from
$10k
/month
typical outputs...
UI design, flows & feature work
Design systems & AI-native UX
Dedicated senior designer, async-first
Trusted by teams building real products
How long does a brand identity project take?
3-5 weeks from kickoff to rollout for most engagements. Scope, the number of applications, and how quickly feedback comes back are what move that number. If you are working against a launch or a raise, we scope a compressed version openly rather than quietly dropping stages.
How much does brand identity design cost?
Branding engagements at Outcraft start at $5,000. Scope sets the number from there. A focused visual identity sits near the bottom of that range, while a full system with messaging, collateral, and motion runs higher. We scope in one call and quote a fixed number before anything begins, so there is no hourly meter and no change order for the thing you assumed was included.
What is included in a brand identity project?
A logo suite, typography and color systems, layout rules, applied templates, and written guidelines. Depending on scope it also covers messaging, illustration, motion, and campaign creative. Everything ships as editable source files you own outright, with nothing locked behind our tools or our availability.
When does a company need a rebrand rather than a refresh?
A refresh fixes how it looks. A rebrand fixes what it means. If the guidelines have quietly stopped being used, or your deck and your site no longer look like the same company, that is drift and a refresh will hold it. If you have changed market, audience, or business model, the position underneath has moved and new assets will not close the gap.
What happens after the brand launches?
Most partners keep us on for applied work as the company grows, new markets, new products, new campaigns. That runs as a monthly retainer. The alternative is a clean handover with documentation written for whoever picks it up next, which is how the system is built either way.
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